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Google Ads copy generator
Responsive search ad headlines and descriptions that fit the character limits.
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Responsive search ads need fifteen headlines and four descriptions, all inside strict character limits. Describe your business and main keyword, and get a full set with character counts, plus sitelinks, callouts and negative keyword ideas.
Built to the character limits
Headlines are 30 characters or fewer and descriptions 90 or fewer, with a count next to each so you can paste them straight in. Sitelinks and callouts follow their own limits too.
Variety is the point
Google mixes and matches your assets, so fifteen versions of the same line waste the format. The headlines cover the keyword, benefits, trust signals, offers and calls to action, which gives the system real combinations to test.
Match the ad to the landing page
Ad relevance and landing page experience both affect what you pay per click. Make sure the page repeats the promise in the ad - the Landing Page Copy Generator can write one that does.
Save money with negatives
Negative keywords stop your ads showing for searches that won't convert, like 'jobs' or 'DIY' for a service business. The output suggests a starter list to review.
Questions
What are the Google Ads character limits?
For responsive search ads, headlines are up to 30 characters and descriptions up to 90. Sitelink titles are up to 25 and callouts up to 25.
How many headlines should a responsive search ad have?
You can add up to 15. Using most of them, with real variety, gives the system more combinations to test.
Will this ad copy lower my cost per click?
Relevant ads can help quality, but cost depends on bids, competition and your landing page. No ad copy can promise a specific cost or result.